In the Business Hub, open Store → Products and press Write with Zeus. It's also on the Products screen of the Business Hub phone app, and offered when Zeus finishes building a store ("12 products have no description. Have Zeus write them?").
1. Pick the products
- Every product missing a description (products with none show a No description flag in the list), or
- tick products in the list first and press Write with Zeus in the selection bar, or
- every product.
2. Tick what Zeus writes
- Description
- Search title and description (what shows in Google results)
- Picture alt text
- Improve the product name is off unless you tick it. Zeus only suggests a name; yours stays unless you accept his.
Zeus fills what's empty and leaves your words alone. Tick Rewrite what's there too only if you want new versions of text that's already there.
3. Check the cost and start
The cost shows before anything is written: 1 credit per product, whatever you tick. Alt text alone is free. You're charged as each product is written, so Stop ends the charging, and a product Zeus couldn't write isn't charged.
You can close the page or the app. Zeus keeps writing, and the Products list shows a note when there's something to review.
4. Review and accept
Nothing goes on a product until you accept it.
- Accept all, or go product by product: edit the text, Accept, or Skip. Your edits are saved exactly as you typed them.
- Yours, kept marks text you already had that Zeus left alone.
- Needs your input lists facts a shopper would want that Zeus didn't have (a material, a size, care instructions). Zeus never makes these up. Add them on the product and they'll be used next time.
- If you fill in a field on a product yourself while a run waits for review, your text is kept when you accept (unless you picked Rewrite what's there too).
How Zeus writes
In the business's brand voice, with your agency's writing rules, following a guide for each thing (name, description, search title and description, alt text), and only from facts on the product and in Business Info. See Zeus and the Store.
From the editor and AI apps
In the site editor, ask Zeus to "write descriptions for the products that don't have one". He shows the cost, you confirm, and the drafts wait in Store → Products for review. Connected apps can start the same run: the cost comes back first and nothing starts until it's confirmed.